Event | SkinCeuticals Launch by Persona Med-Aesthetic Centre

Last Friday, I was invited to Persona Med-Aesthetic Centre's SkinCeuticals Launch event at the lush Westin Dragonara Hotel Ballroom.

I must say that it was a very well organized, chic and glamorous event - there was even a red carpet for guests to walk on and have their picture taken, something which me and fellow bloggers Steph and Elaine have taken good advantage of ;) Delicious food and a well stocked bar also characterized the event which took place in very elegant surroundings featuring the SkinCeuticals logo colours, black and white.

The event started with Mr. Peter Apap, director of Persona making his introductions and a speech by Her Excellency Mary Louise Coleiro Preca, President of Malta (left picture below) ensued where she acknowledged the charitable act of Persona Med-Aesthetic Centre donating proceeds from their yearly SkinCeuticals sales to Malta Hospice Movement and the Malta Association of Dermatology and Venerology (MADV).

In turn, various experts on the subject, including a SkinCeuticals educator from Dubai (right picture above) delivered very well informed presentations about skin health, the brand itself and we wear also introduced to the latest three products to join the SkinCeuticals family.

SkinCeuticals was founded in 1997 by Dr.Sheldon Pinnell, a pioneer of cosmeceuticals in the US and a dermatological authority boasting 100 published papers on the subject and 4 patents, all of which belong to SkinCeuticals products. The brand lives up to its motto (Prevent, Protect, Correct) through anti-ageing breakthroughs with antioxidant technologies in the products they formulate. Research and innovation are the very core of the brand, thus rewarding patients and clients with the results they are after. The brand is very exclusive with only a handful of countries selling it around the world and it is only prescribed by medical professionals. In Malta, the authorised stockists are of course Persona.

During the cocktail party which followed the presentations, attendees had the opportunity to have their skin analysed through Visia - a machine that 'sees' deep within your skin to help you find the best possible skin care regime and products. All three of us bloggers had our skin analysed but a full consultation would take around an hour so an appointment at Persona is definitely recommended. There was also a SkinCeuticals Bar with products available to sample.